Techniques for analyzing target groups is to know who the target audience

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By categorizing by gender, age, occupation, income, address, education, religion and lifestyle, then analyzing behavioral data, such as what do you do in a day, what kind of media do you see? What communication channels do you use? What page do you follow? What kind of media do you like? What activities do you do in your free time? What are you interested in? etc. This makes it easy to reach your Target Audience. What: Knowing what your product or service can help with, for example, what problems can be solved? Helps to be convenient, helps to look good, helps to be delicious, helps to be healthy. Helping to have a good experience, etc. This is considered to be a problem of breaking the need. In order to send information or content out to meet the target audience itself.


Analysis of why customers have to choose your product, for example, can't choose because there are many brands. Afraid that it doesn't work well, the glaze is not tasty, the price is more expensive, how is it better? Difficult to use, etc. After that, you can see how your product is different from other brands. and pass it on to Target Audience Germany Phone Number List with Content How: How can target customers buy products or services, such as communication channels, advertising or PR? If the customer purchases online, it may be necessary to pay online for convenience and speed. Easy to decide to buy 2. STP – Segment Target and Position Starting from segmentation, which is dividing the market into specific buyer groups. From demographics, psychology, geography, and behavior, followed by Target analysis by using the data from the first step to analyze which group is the best.




Can create the most value Followed by positioning is the positioning of our products and services. by narrowing the scope Identify the disadvantages of each group and use it to plan your marketing and design ways to reach your target audience. Conditions used to select Target Audience The conditions for selecting Target Audience are as follows: Choose from the current customer base: Learn why existing customers are interested in and buying products or services from the brand. The reason why the product can reach customers Market Segmentation: This is to look at the total percentage of sales in the industry. able to see the competition in the market because there is specific information can use the information to assess the fierceness of the competition.