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As you can see, the URL is still short and sweet but reads much more naturally. 8. use lowercase Most web servers treat lowercase and uppercase URLs the same, but that's mailing list not always the case. Technically, everything after the hostname (domain) in a URL is case-sensitive, and some servers treat them differently. For security and to mailing list avoid potential duplicate content issues, always use lowercase URLs. If you use CMS like WordPress, Drupal or PrestaShop, you can skip this part as it is done automatically. Otherwise, just paste your title into convertcase.net and choose lowercase. 9. Replace spaces with hyphens URLs cannot contain spaces. Browsers rewrite them with this: "%20" So the last step is to mailing list replace all spaces with hyphens .

Can you use underscores instead? In 2016, Google said it didn't care if your URLs contained dashes or hyphens. This is still true from a filing perspective, but since people are generally more mailing list familiar with dashes, it makes sense to use them when possible. This is also the official recommendation from Google : We recommend using hyphens instead of underscores in your URLs. Here is the last sentence of our article on title tags: creation-site-e-commerce-le-guide-complet Best practices for the rest of URLs Earlier in this guide, we talked about the mailing list anatomy of a URL. anatomy of a website url How to create SEO optimized URLs? So here are some SEO best practices to keep in mind for an effective URL: Use HTTPS Only use subdomains when you have to Choose an easily memorable domain.

Choose an appropriate TLD Use subfolders to establish a hierarchy Use as many subfolders as needed Avoid repeating keywords Avoid dates Avoid URL parameters whenever possible Use HTTPS HTTPS encrypts data sent between site visitors and your web server. It has been a lightweight google ranking factor since 2014. If you are not yet using HTTPS, it is still better to take the trouble to mailing list change this habit. >>> To read about this: Why secure your site with HTTPS? Only use subdomains when you have to Subdomains appear before the domain name.