Search found 1 match
- Thu Jan 19, 2023 8:22 am
- Forum: Phone Number List
- Topic: What is Tangible Evidence in the Marketing Mix Characteristics and Roles?
- Replies: 0
- Views: 328
What is Tangible Evidence in the Marketing Mix Characteristics and Roles?
The tangible evidence in the marketing-mix is one of the three additional P's of the service marketing mix. This is because it is used specifically for services. The problem with the service is the difference. How do customers distinguish a high end restaurant from a regular restaurant to make suc...