By combining all sales data, we were able to create the Email Marketing List following reports: Sales report with main planned and actual indicators for turnover and profit. It also stores data on the performance of managers in attracting clients and managers in developing clients’ financial indicators. A detailed report on organizers and agents, designed to analyze the activity and growth of specific event organizers. Report for calculating the motivation of managers. How did the work on the project go? Ticketscloud's target audience is ticket operators and event organizers. Ticket operators are services like Ponominalu.ru or Kassir.ru . They enter into an agreement with event organizers to advertise and sell tickets to their events for a certain percentage of sales.
Organizers are most often people who independently organize a specific event, for example, a concert of a local band. If the organizer has a small budget, then he is responsible for promoting and selling tickets himself, so as not to work with ticket operators. Ticketscloud makes money from commissions from tickets sold on their service. This business model assumes several indicators of a successful transaction: Conclusion of the contract. Installing the Ticketscloud widget on the client’s website. The first ticket sold through the widget. When creating reporting, we needed to take these features into account.