Table of marketing What is a marketing campaign This is a very good question to start with when expla Gambling Email List ining how to structure a marketing campaign in the sector. We could allude to the multiple definitions of this term in the field of marketing but we will stick to the most generic meaning. One of the meanings of the RAE for the word campaign is A set of acts or efforts of a diverse nature that are applied to achieve a specific purpose.In the definition is precisely what is most interesting with a specific purpose. When structuring a marketing campaign in the sector the first thing we have to set are the objectives. Normally if it is an Inbound campaign the objectives will be aimed at capturing leads.
However we must also specify the quantity and the time set to obtain them. Only then will we be able to decide wisely what strategies to use to meet our objectives. Later I explain all the phases in the process of structuring the campaign. Particularities of marketing Differences between and B C customers Although they may coincide in some aspects in reality marketing directed to other companies and directed to the final consumer B C are very different they differ not only in their audiences.